The Creativity of Constraint

Many of my clients are trying to start their ventures while maintaining full or part time jobs. A major complaint is finding the time to make progress towards their project. Their routine was so nice and neat before the ball wrecker of a startup came crashing in and challenged their time management skills. For a budding entrepreneur – it is now your “moment of truth.”  Do you cringe at the thought of keeping “a schedule” or being accountable for your time? I have a client who insists upon using the word “planner” because the thought of “a schedule” would constrain her spontaneity. These folks see a schedule as a tyrant, a force that denies their creativity and free-flowing nature. This must change.

Consider this: Some time constraint will make the best use of your creativity. When you block out regular chunks of time to work deeply on your project, that type of commitment will spur on a greater concentration of innovative thoughts and insights. With even small blocks of time set aside every day devoted to your project, your brainstorming will be more targeted. You will make small, but cumulative gains that amount to something tangible at the end of the week. An opened-ended “no plan” defies progress, invites distractions and draws you into the morass of Web-surfing and social media. How free-flowing will you feel when a year has passed without progress on your venture? Is it worth risking a little spontaneity to see your product or service taking shape? Create a structure that allows your true creative potential to emerge.

Do you need to be creative with time management? Would you like to be more thoughtful and productive with your time? Contact me at Rebecca@MindfulCommunication.com   

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